Portfolio our work

We've worked with clients large and small providing ecommerce,
software development and optimization solutions.
Here are some of the brands that we've helped.

Macys.com 2.0

Macys.com was working on a fundamental re-architecture of their site. Enlogica joined to provide technical leadership and defined the UI architecture for the effort. This included defining, prototyping, and training the team and on YUI, Java JSTL & Tiles, SEO and unobstrusive Javascript. Produced reference UI architecture and prototypes to provide governance by end of the project.

how we helped
  • Defined UI Architecture
  • Trained Development Team
  • Standards Governance
  • SEO Knowledge Leadership
  • YUI+Spring/JSTL Technology

Disney (Consumer Products)

Worked with internal design and content production teams to gather project requirements. Highly successful development of new careers website, enabling Disney to introduce opportunities and recieve resumes from applicants. Integration with internal proprietary ERP system to pipe inbound resumes directly to their HR systems.

how we helped
  • Project Leadership
  • Requirements Analysis
  • Multi-System Integration
  • Scalable Architecture
  • Java/Struts Development

eRomance.com

Developed enterprise-level scalable architecture to facilitate a high-end online dating website. Custom development many features, including a proprietary personality matching algorithm, geo-location search, and a sophisticated anti-spam filter for new member signup. SEO was built into the core of the product and ranked #4 for "online dating" in Google for nearly a year.

how we helped
  • Lean Product Strategy
  • UX Optimization
  • Conversion Optimization
  • SEO & PPC Campaigns
  • System Architecture
  • Java/Struts Framework

Families.com

Achieved significant increases in online advertising revenues by working with placement and combination of ad units and ad vendors. Refined user experience (UX) and information architecture based upon keyword and user engagement research. Improved overall SEO implementation as part of UX retooling effort.

how we helped
  • KPI-Driven Strategy
  • Ad Revenue Optimization
  • A/B & Multivariate Testing
  • Lead Generation
  • SEO & Reskin Project
  • PHP+Zend Framework

AIG SunAmerica

Augmented the team for AIG SunAmerica at a pivotal time, while the organization was increasingly shifting development overseas. Worked with the company on numerous projects, interfacing between business units, the internal technology team and outsource vendors. Contributions included: project management, web and software development, business and systems analysis.

how we helped
  • Numerous Projects
  • Project Leadership
  • Outsource Team Mgmt
  • Business/Technical Analysis
  • Microsoft & Java Technology

SchoolMenu.com

Developed a complex content management system (CMS) that publishes menus for schools, online. Semantic URL patterns and easy linking options for schools helped achieve SEO rankings goals. Streamlining of the arduous data entry workflows was achieved with a series of innovative import/parsing and drag & drop tools.

how we helped
  • Sophisticated Custom CMS
  • Optimized CMS Workflows
  • AJAX/Javascript Iteraction
  • Search Engine Optimization
  • PHP & YUI Architecture

City Logic

A collection of 12 city guide sites, built using WordPress MultiUser (WPMU), and custom WP plugins. Custom integrations with local listings, weather feeds, and travel bookings systems. Optimized UI performance and load times, and Increased ad monetization by 30% with improved ad unit placements throughout site.

how we helped
  • Ad Revenue Optimization
  • Content Development
  • Analytics & Reporting
  • WordPress MU Technology
  • Custom WP Plugins

Scion (Battle of the Builds)

Scion was promoting a contest called Battle of the Builds and needed a site that would allow submissions of car designs, comments, voting, and socializing of ideas via Facebook. A system was developed and optimized for them, with WordPress as the framework and custom plugins to provide desired functionality.

how we helped
  • Analytics & Reporting
  • AJAX/Javascript Iteraction
  • Facebook Integration
  • Custom WP Plugins

Intuitive Entertainment

A leading production agency in Los Angeles needed a new high-end website to showcase their television projects. They also required a CMS to facilitate management of structured show data, including video assets for the site. The new Drupal7 framework lent perfectly to the project. A custom Javascript lightbox enables elegant viewing of video and images from a single gallery.

how we helped
  • Drupal Implementation
  • Custom Drupal Modules
  • AJAX/Javascript Interaction