blog Local

Online Marketing for Local Business

 

2011 has been a pivotal year for local small business marketing.  For the small business, this shift must be frustrating. The dizzying speed of online innovation, makes it next to impossible to stay on top of it all, and simultaneously run day-to-day operations of their businesses.  And just as Google has been readying numerous programs [...]

Predicting Google’s Next Move

 

Anyone who has watched Google’s product releases over the past 5 years knows that the Silicon Valley giant has much greater ambitions than to simply be the World’s best search engine.  In recent years they have effectively built and consolidated the Internet’s dominant advertising platform, and released both B2B and B2C products that span just [...]

Google Competes Directly With Advertisers

 

Anyone that has had a conversation with me about Google in the past few years is surely aware of my paranoia that they want a direct advertising relationship for all marketing that occurs on Google in the coming years.  In other words, affiliate marketers and lead generators should be weary of what Google is up [...]